diff --git a/api/bot.py b/api/bot.py
index e3c5794..b897e89 100644
--- a/api/bot.py
+++ b/api/bot.py
@@ -123,10 +123,10 @@ class Discord(discord.Client):
                 count = Player.objects.filter(username__icontains=search, application__isnull=False).count()
                 if count > 0:
                     if count == 1:
-                        yield from self.discord_message(message.channel, "No applications matched, however there is a player match.")
+                        yield from self.discord_message(message.channel, "**No applications matched, however there is a player match**")
                         info = self.build_info(players[0].application)
                     else:
-                        info = "No applications matched, however there are player matches."
+                        info = "**No applications matched, however there are player matches**"
                         for player in players:
                             app = player.application
                             info += "\n{0} - {1} AKA {2} ({3})".format(app.id, app.username.replace("_", "\\_"), player.username.replace("_", "\\_"), app.status)